The Brief
Wall-Street.ro is one of Romania’s most established financial news portals and it was showing its age. The visual identity felt outdated, and the content structure made it hard for users to navigate a site that publishes dozens of articles a day. Internet Corp came with a list of references and a rough direction, then handed me the wheel.
The Process
Working from a detailed brief, I redesigned the entire platform: homepage, article pages, listing pages, search, widgets, About, and several custom sections. The old brand wasn’t working, so we adapted the color palette from scratch. The references were a starting point, the final direction was mine to define and theirs to refine.
The Result
A complete visual overhaul of a high-traffic news platform, delivered and live. Cleaner hierarchy, updated identity, and a reading experience that doesn’t fight the content.